Duck Duck Go Passed 1mm Searches Per Day
I'm a bit late with this news about our portfolio company Duck Duck Go but I am super excited about it so I'm posting it anyway. I'll let a tweet tell the story:
We received over 1,000,000 direct searches yesterday for the first time ever!duckduckgo.com/traffic.html— duckduckgo (@duckduckgo) February 14, 2012
One million searches per day is not chump change. AOL does somewhere around four or five times that every day. And if you look at this public chart of Duck Duck Go's growth, you'll see that they may pass AOL sometime this year.
Why is DDG growing so fast? Well first and foremost, their product is getting better and better. I have changed all my browsers to default to DDG and I am watching the service improve before my eyes. And the redesign that launched around year end is excellent. So if you haven't tried DDG recently, you should give it a try.
But it may also be that other search engines are doing things that some users don't approve of and those users are shopping around for a new search engine. If you are in that camp, join me at DDG and see what clean, private, impartial and fast search is like.