FeedBurner Rocks

  Gather 'Round! 
  Originally uploaded by FeedBurner Fotos.

I've felt this way about FeedBurner long before we invested in the Company, and like delicious, I'll feel that way about FeedBurner long after it's gone from our portfolio (hopefully not any time soon). So please don't take this as "fred is flogging his deals again".

This post is about FeedBurner doing something great for me, once again.

Yesterday, I put FeedBurner's "smartcast" on all my feeds and now the flash videos I post are available in Bloglines, MyYahoo, and several other popular web-based feedreaders.

This is a huge deal for me. Well done FeedBurner (that's the crew in their office in Chicago).

While I am on the subject of FeedBurner, don't miss my post on how I see feed powered ads playing out and what I think FeedBurner's role will be in that ecosystem.

Comments

[Ben Miller]

Today there were big improvements in Google Reader, Bloglines, and Feedburner. I agree that ads will be needed to support all this goodness; I hope the ads integrated and interspersed in my feeds can be as well targeted as the ones in my Gmail inbox.

[soxiam]

I don't think anyone will accuse of flogging feedburner. They do have that certain quality about them that makes people feel comfortable and easy to relate. I call it "tone" (or was it "The Spartan Spirit"?). Flickr had it down cold (thanks to Caterina Fake).

[rafi]

I'm a big fan and have been using it for nearly a year. I'm befuddled by the fact that I still can't run ads on my feeds though.

[David G]

We know that you're a lot more subtle than this when you are flogging your deals.

Ditto the above, feedburner is a class act.

[Andrew]

I heart Feedburner in a big way, but I ran up against a limitation to Smartcast today. I wrote a post that had two mp3 links and one YouTube embed. The smartcast only picked up one of the mp3s to be embedded in the feed. I wish it supported multiple embedded elements in a single feed post (think of all the time you want to put the cover of a song and the original of a song in the same post). Anyone have a solution?

[Eric Lunt]

Hi Andrew ... that's actually a limitation of current state of enclosures with RSS 2.0: you can only have one per item. There are other mechanisms such as Media RSS that support multiple embedded elements, but we're just in a period of growth right now where we need to get a certain critical mass on both the publisher side and the client side to help gain adoption.