No Duh
The Pew Internet & American Life Project has come up with another study.
They have found that people who are social on the Internet (email, blogs, etc) extend those relationships to the offline world. This is from MediaPost's blurb on the study.
The report's major conclusion is that the heaviest e-mail users are more likely to also meet with friends and acquaintances in person--or talk to them on the telephone--than are those who don't use e-mail as often. Horrigan said that this finding held true for all age groups, not just the young adults who increasingly turn to specific social networking sites such as MySpace.
That's not surprising to me at all. The Internet is the most amazing social networking tool ever invented and of course its additive to our daily lives.
Do they do these studies on spec or did someone actually commision this report?
Saturn research tells us today that people who own computers are far more likely to view web sites. Thanx, good to know that.
Posted by: Erik Schwartz | January 26, 2006 at 12:01 PM
I wonder how the heaviest email users find the time to also meet with friends and acquaintances in person while holding down a real job. My instinct is that folks who are probably not very comfortable communicating in person are probably the heaviest email users. I guess this study is either skewed or my instincts are wrong.
Posted by: Asif | January 26, 2006 at 07:14 PM
"I wonder how the heaviest email users find the time to also meet with friends and acquaintances in person while holding down a real job."
Blackberry. Does wonders for efficiency and multi-tasking.
Posted by: Dave | January 28, 2006 at 08:52 PM