Digital Television
"I'll be watching my TV and it will be watching you"
These words were sung by Neil Young on Speakin' Out, a great bluesy number on Tonight's The Night, one of my all time favorite albums.
Hearing it this morning on my iPod as I was riding my bike made me start thinking about digital televison.
Just like the Internet has all these ways of "watching you", digital television isn't far behind.
The fact is that a two-way pipe into the home is going to be as revolutionary to the world of marketing and media as the Internet has been. But this time, its an existing medium that's going to be transformed and that probably means that the changes will be slower in coming. But they'll come at some point because you just can't stop this digital revolution we are living through.

Fred, does this worry you as it does me. Will I be able to monitor those who are monitoring me?
Posted by: Jackson | June 28, 2004 at 10:55 AM
If you have a DVR like TiVo or ReplayTV the watching has already begun. It monitors that I watch sports, entertainment, and auto programs and sends me ads for NFL season subscriptions, trailers for The Chronicles of Riddick, and previews of the Porsche Cayenne.
As long as I don't leave my channel on Lifetime, Oxygen, or the Playboy Channel I think I'm OK.
Posted by: KB | June 28, 2004 at 01:40 PM
I too like neil young and am constructing ablog site about digital tv as part of a media assignment. We have to demonstrate that blogging is a social practice so could you please visit my site and post a comment. my site is not very developed yet
rgds grace
Posted by: Grace | May 24, 2005 at 02:06 AM